Randy Jacobs (Was Not Was) and Kenny Aronoff (John Mellencamp + EVERYONE ELSE) recorded an EP over the COVID Pandemic and had no way to promote it during isolation. They came to us to make an animated promo for their first single, something lo-fi but sticky, like the TINY DESK series. We started there, then went over the top.
We shot (socially distanced) footage to rotoscope over. Then we got obsessed with “smears,” a crazy animation technique that made for a really cool effect and cut the number of drawings, a necessity since we HAND-DREW THE WHOLE SHEBANG-A-BANG.
This went from a cool idea to a music video/promo to an experiment in technique. Randy and Kenny loved it but thought we were insane.